About

The Fire Magic Story

Our Story

More than 75 years ago Fire Magic founder Harold Keck had a vision of what modern outdoor entertaining could be. That vision launched an entirely new approach to the backyard barbeque. His engineering brilliance and passion for delivering products that meet the needs of the most demanding customer is still the driving force behind everything we build. And since Mr. Keck’s original vision came to life back in 1937, making the world’s absolute best outdoor cooking equipment is all we’ve ever done.

Every Fire Magic product is manufactured in our US production facility. Only the highest quality materials are used – engineered and built to the strictest safety standards and the highest performance metrics. Our manufacturing process has all the advantages of state-of-the-art robotics, guided by the watchful eye and careful hand of master craftsmen. We continually invest in the latest technology to maintain our commitment to excellence. We also continually invest in our people – the core of everything we are and everything we do. It’s as true today as it was in 1937.

The Fire Magic Commitment

Our Commitment

We are completely focused on making the world’s finest outdoor grills and grilling accessories for people who appreciate the value of owning the best you can buy.

An essential part of that focus is our dedication to the highest standards in human relationships  – with our colleagues, business partners and customers. We strive everyday to uphold that commitment. And we trust you will find it coming through in everything we make and in everything we do.
about-our-committment-button-image
  • American Fyre Designs
  • Real Fyre Gas Logs
  • American Outdoor Grill

RH Peterson Family of Brands

For generations, the RH Peterson Company has been enhancing the beauty and comfort of homes around the world by providing the finest barbecues, fireplaces and outdoor products you can buy.  Our reputation for superior quality in everything we make is hard-earned and widely recognized throughout our industry.

From premium Fire Magic Grills, or value-driven American Outdoor Grills, to industry-leading Real Fyre gas logs and the unique American Fyre Designs exterior fire displays, the company’s innovative products are rooted in exceptional design, engineering, materials  and craftsmanship. And everything we make is backed by an industry-leading commitment to outstanding customer care.